Emulsion and Rheology Modifier Supplier
Poor flow and leveling, roller spatter, and sagging are common issues in the application of interior wall coatings. Inadequate film formation and adhesion can also lead to poor washability and surface durability.
Celotech Ruico is a complete additive solutions provider, offering high-performance acrylic emulsions and rheology modifier solutions to help you solve these problems in interior wall coatings.

Celotech Ruico Interior Wall Coating Solution
We provide targeted additive solutions to improve application, appearance, and long-term performance of interior wall coatings.
| Common Issue | Our Solution | Recommended Product |
| Poor viscosity & sagging | Improve viscosity control and application stability | Hydroxyethyl Cellulose(HEC) |
| Poor flow, leveling & roller spatter | Optimize rheology for smoother application and better surface appearance | Polyurethane (PU) Thickener |
| Poor adhesion & film formation | Strengthen film formation and substrate adhesion | Acrylic Copolymer Emulsion |
| Poor washability & durability | Improve film strength and resistance to repeated cleaning | Acrylic Copolymer Emulsion |
Related Products
Celotech Ruico provides several cellulosic thickeners, associative thickeners and binding agents for different wall coating systems. You can send your interior wall coating system and formulation information to us, and we will select suitable grades and solutions for you.
Optimizes rheology and controls flow and leveling when applying indoor wall coatings.
Provides the indoor paints with good adhesion, washability, and overall film performance.
Client Case About Interior Coating
To show our solutions and technologies for interior wall coating, you can learn about the customer case in the following section.

A paint manufacturer has a problem of roller spatter and sagging when formulating a premium matte interior emulsion paint.Â
We adopted our acrylic emulsion as the polymer binder, enhancing film formation and adhesion of the coating system. Combining HEC to smooth low-shear leveling and a PU thickener to control high-shear viscosity, we balanced the whole formulation.Â
After adjustment, the customer achieved a uniform matte paint finish with superior scrub resistance and coating performance.Â
Support Low-VOC & Eco-Friendly Interior Coatings
Celotech Ruico interior wall coating additive solutions are based on global environmental compliance. Our binders and thickening agents support the formulation of water-based, low-emission coatings. In particular, the PU thickeners we manufacture are free from organic tin and suitable for low-VOC formulations.Â
Our interior paint additives can help you build healthier indoor environments with reduced odor and improved user experience. You do not need to compromise overall coating performance for sustainable interior coatings.Â


Achieve Smooth and High-Quality Surface Finishes
We aim to help you achieve smooth and high-quality interior coating surface finishes. Through the synergy of HEC and PU thickeners, we can improve flow, leveling, gloss development and film uniformity. Our personalized rheology agents can help you reduce coating defects effectively.Â
Our additives also have excellent compatibility to help you achieve better hiding power and fuller film appearance. To create a refined finish that maintains its visual appeal over time, we offer professional support and customization services.
FAQ
The reasons can be related to poor pigment dispersion, leveling, film formation or rheology control.Â
You should choose a suitable binder system and optimize film formation based on the wall substrate.
Generally yes. You can let us know your application requirements, and we will suggest optimal rheology solutions.
Evaluate your formulation if have poor stability or incompatibility.
Yes, you can blend different thickening agents to achieve complementary rheological control.Â





